Eroad

Telematics

UX Research

SaaS

Product Design

UX Research

Brand Identity

2022

Eroad

Telematics

UX Research

SaaS

2022

Product Design

UX Research

Brand Identity

Transforming a legacy logistics platform weighed down by complexity into a clear, role-based system that puts the right data in front of the right people.

Transforming a legacy logistics platform weighed down by complexity into a clear, role-based system that puts the right data in front of the right people.

Overly complex legacy systems created slow, manual workflows.

A “one-size-fits-all” interface ignored user context and needs.

Excessive training and support time reduced operational efficiency.

Critical data was buried, making quick decisions nearly impossible.

Overly complex legacy systems created slow, manual workflows.

A “one-size-fits-all” interface ignored user context and needs.

Excessive training and support time reduced operational efficiency.

Critical data was buried, making quick decisions nearly impossible.

Overly complex legacy systems created slow, manual workflows.

A “one-size-fits-all” interface ignored user context and needs.

Excessive training and support time reduced operational efficiency.

Critical data was buried, making quick decisions nearly impossible.

Overly complex legacy systems created slow, manual workflows.

A “one-size-fits-all” interface ignored user context and needs.

Excessive training and support time reduced operational efficiency.

Critical data was buried, making quick decisions nearly impossible.

Role-based views replaced the one-size-fits-all approach.

Clear information hierarchy improved visibility and focus.

Automated ordinary tasks to reduce manual input and errors.

A unified design system strengthened coherence and speed.

Role-based views replaced the one-size-fits-all approach.

Clear information hierarchy improved visibility and focus.

Automated ordinary tasks to reduce manual input and errors.

A unified design system strengthened coherence and speed.

Onboarding time significantly reduced for new users.

Increased efficiency and accuracy across operational workflows.

Platform ready to expand into new verticals and geographies.

Established a scalable design and component library for Eroad’s future growth.

Onboarding time significantly reduced for new users.

Increased efficiency and accuracy across operational workflows.

Platform ready to expand into new verticals and geographies.

Established a scalable design and component library for Eroad’s future growth.

Enterprise UX succeeds when it feels human, not heavy.

Systems thinking can modernize even deeply entrenched workflows.

Building for flexibility ensures products stay relevant as they scale.

Great design simplifies — it doesn’t strip away power, it surfaces it.

Enterprise UX succeeds when it feels human, not heavy.

Systems thinking can modernize even deeply entrenched workflows.

Building for flexibility ensures products stay relevant as they scale.

Great design simplifies — it doesn’t strip away power, it surfaces it.